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Community is Communication – #JoelKallmanDay October 11, 2021

Posted by mwidlake in Friday Philosophy, Perceptions, UKOUG, User Groups.
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My life is not just Oracle and the Oracle community. I’m part of a couple of other communities as, I hope are we all – be they your hobby, an interest or pastime, the church, your friends. And the key to community is, I feel, communication.

2 days old

I was thinking of this a few weeks ago in another, important (to me) part of my life, which is fostering cats for a local pet charity. I’ve had cats for most of the last 40 years of my life and I’ve missed them since our last one died about 6 years ago. For a mixture of reasons we decide that rather then get another “forever” cat we would temporarily look after cats that needed care before being rehomed permanently.

We’ve had several cats now and it’s something we enjoy doing. What has not been so good, at times, has been interacting with the staff at the charity. There have been several situations where we have tried to contact them and either the reply is slow to come or does not happen at all. We do understand that they are often dealing with a fast moving or unclear situation and, especially with Covid-19 at times effectively removing most of their volunteer staff, more things to do than they have hours to do it in. But when you are asked if you can take on a new cat in an emergency and you drop your plans to do so – and then hear nothing for 3 days before being told “Oh! No, we organised to support the current owner in keeping it”, it’s… vexing. Especially the third time in a row it happens.

It nearly made us give up on them, the communication was just so lacking and poor.

2 weeks old

But to balance that, there is an online facebook-type group for all the fosterers and they are much better. We put up pictures of our fosterlings, swap tips, and generally support each other. It’s good communication. I say this despite a lot of the communication having a tone that just is not me (“Ohhh, isn’t paddy pooky so *cuuuuute*! It makes my hearty warty ache!”). However, that’s more my problem than theirs and in fact I modify how I say things a little to suit the general tone (Mrs W looks at some of the things I put on there and says “YOU wrote that?!?!” – yeah, it’s the style they like).

Similarly communication is vital in our Oracle communities. From organising an event to letting people know what your user group is doing, communication is at the heart of it all. Part of it is simply having some communication. If you never hear from a group you are involved with it is, just like with a friend who never gets in touch, hard to maintain the interest. Lack of communication can kill a community really quickly.

On the other side of the coin, over-communication is not good. When I was president of UKOUG one thing I pushed for was for us to communicate with the membership a little less. We used to send out monthly updates and also lots of emails about events and other things. It was too much, I knew people who simply ignored any email from UKOUG as it was endless. I don’t think we got it quite right when I was there, but we altered things so that fewer emails went out and they were more varied. Instead of a monthly update there was an update from the CEO one month and one from me as the president on the other month, with a different flavour and a modified focus.

3 weeks old

The final killer is empty communication. Saying stuff people are not interested in or saying “great things are coming” but nothing substantial about what that great stuff is. Teasers are OK but only if the tease gives a hint of what the new, cool thing is (and it actually is new and cool – so many commercial things are decidedly not cool, let alone interesting, and telling us you are excited about it makes me question how vacuous your life is…). Repeatedly saying “great things are coming” but not what they are sends a clear message of “we have no idea what we are going to do but don’t want to admit that”. There have been a lot of issues with that until recently with one particular Oracle Community area. It’s improving but they have a lot of work to do to make people reconnect with them again.

I love the communities I am in. I am passionate about the Oracle communities I am part of. If I want to help keep those communities vital and active, I need to help with the communication. I can’t think of a single community I am in that I am enjoying where communication is not at the core of it.

This post is part of the #JoelKallmanDay and, if you knew (or even just knew of) Joel , you will know why I chose this topic. Joel was a passionate, effective communicator and a rock within the APEX community.

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